Finance Tracking

Data Solutions to Guide Decisions, Boost Profit, and Accelerate Growth.

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We’ve sparked growth for 60+ DTC Brands

01 - How We Do It

How We Do It

Most brands focus on ad metrics, but the real key to scaling is understanding the numbers that actually matter: CAC, LTV, margins, and profitability. Our centralized dashboard gives you full clarity on where your ad dollars are going—and what they’re bringing back.

01. Unified Data for Smarter Decisions

We bring together your sales, marketing, and cost data into one centralized dashboard, giving you a complete, real-time view of the metrics that matter most. This unified approach eliminates guesswork, allowing you to make smarter, faster decisions that maximize profitability and drive sustainable growth across your campaigns and business operations.

02. Profitability Analysis at Every Level

Understand where your profits are truly coming from. By syncing product-level insights directly from Shopify and analyzing order-level data like transaction fees, shipping, and discounts, we pinpoint the products and customer patterns that contribute most to your bottom line. This allows us to help you allocate budget effectively, prioritize high-margin products, and refine strategies to focus on the areas with the greatest impact.

03. Daily Insights Delivered

Scale your brand with impactful UGC, from testimonials and product demos to unboxings and storytelling that connects with your audience. Through our partner agency, we handle the entire process—sourcing, briefing, and managing creators—so you get high-quality, authentic content without the hassle.

By combining storytelling with strategic production, each piece of UGC is designed to convert prospects and build trust. Post-production allows us to repurpose content into multiple variations, maximizing its value across campaigns.

With our process, you get UGC that drives results for our media management team while meeting the aesthetic standards you demand for your brand.

04. Strategic CMO-Style Consulting

Having worked with over 60 seven-figure Shopify stores, we’ve mastered what it takes to break through to eight-figure annual revenue. Our hands-on consulting provides strategic insights into growth opportunities, product prioritization, and profitability improvements. With deep expertise in scaling eCommerce brands, we act as an extension of your team, ensuring every decision is tailored to your goals and designed to drive sustainable, profitable growth.

02 - FAQs

Frequently Asked Questions

Not sure about something? Here’s a list of frequently asked questions to guide you. If you still need more info, feel free to contact us.

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What kind of data do you integrate into the dashboard?

We unify sales, marketing, and cost data from platforms like Shopify, Google Ads, Meta Ads, and more. This includes metrics like product costs, transaction fees, ROAS, and AOV to give you a complete view of your business performance.

How does profitability analysis work?

We sync product-level data directly from Shopify or other sources to calculate margins on each product. This allows us to identify your most profitable products and campaigns, as well as pinpoint areas that may need adjustment to improve ROI.

Do I need technical expertise to use these data solutions?

No, you don’t need technical expertise. Our solutions are designed to be user-friendly and easy to understand. Plus, you’ll receive an onboarding call with our technical team to guide you through the setup and ensure you’re comfortable with the tools and insights provided.

How much is your data solution?

There is no fee for our data package. As your marketing team, we gain just as much value from accessing this real-time data as you do. That’s why we offer this package completely complimentary, included alongside our media and creative services.

Hear From Our Brand Partners

"For the amount of time that I’ve got back, and for the results that we’re seeing working with Vulcan, it’s one of the best decisions we’ve ever made for the business. The only mistake you’ve made so far is not meeting these guys sooner."

Dylan Menter

Founder, Bear Balanced Creatine Gummies

"Referrals are the biggest form of flattery for business owners and agencies. And I even told my wife about you guys. With other brands I’m working on, the plan is to continue building with you. I look at you guys as partners to my business, and pretty vital to my business."

Adam Hascall

Shopify E-Commerce Marketing & Brand Executive

"Our sales have doubled since we’ve been with you, in addition to your brilliant idea that we switch over to Shopify. We love how you explained everything to us, in a lot of detail, and have just been completely transparent. Our sales have just skyrocketed."

Joann Nicodemus

COO, Body Helix

"Since working with you guys I’ve seen huge improvements on Meta and Google. I’ve referred many of my friends’ businesses to you guys. I have no end in sight of when I want to work with you guys - as long as you want to work with me!"

Leyna Allred

Founder, URB.APOTHECARY

"I’m grateful for the opportunity of working with such an enthusiastic, knowledgeable and professional team. I would highly recommend Vulcan to any brand!"

Tu-Hien Le

Founder, BEAUGEN

"Over the last 6 months we’ve seen a ROAS of 8.2x. We’d definitely recommend Vulcan to any brand out there looking to expand!"

Aliyah Marandíz

Founder, Sugardoh

ROAS

8.2x

"Vulcan’s Data Analysis team gave us clarity we didn’t know we needed. Their profitability reports and consulting allowed us to cut ad waste and focus on channels that deliver. It’s like having a crystal ball for marketing."